The inner and outer workings of a digital agency

Introduction In today’s highly innovative world, having high-quality products and excellent customer service is no longer enough. One of the first and most important aspects of your marketing.....

I am sure most of us know what structured data is. I would still like to give a brief overview for the sake of those who are not aware of this term but must be aware, if they are in the digital mar.....

The need for the accurate web analytics data & richer business insights is increasing. Given the importance of web analytics data, it is essential to conduct a web analytics audit every year (o.....

Digital Marketing Formulas: Your Everyday Cheat Sheet Who does not want traffic on their websites? In this marketing world, SEO has proved to be a cost-effective result-driven approach for boosting.....

Although Google Analytics is an amazing service that helps in tracking e-commerce, many times it counts a transaction more than once. These duplicate transactions are caused because there is the po.....

Introduction to dimensions and metrics Google Analytics shows two types of data in its reports. These types of data are called dimensions and metrics. A dimension is a trait of the visitors on the .....

How much traffic will I get after 6 months of SEO? If you are working for an SEO agency you must be familiar with this question. We are often asked this question by our new or an existing client. C.....

While searching on Google, you must have noticed a descriptive box answering your query at the top of all the search results. The highlighted content appearing as the top Google search result is a .....