Santosh Singh VP, Digital Marketing

Santosh Singh

VP, Digital Marketing

Santosh Singh is a digital marketing leader with over 25 years of experience helping brands across the UK, Europe, the US, and India turn online visibility into measurable business growth. His work focuses on building high-performance digital strategies that connect organic growth, paid media, an... Read more

Last updated on25 Oct 2024

Topical authority
Content Markteing

SEO

AI SEO

Digital Marketing

How To Keep Up With Google’s Page Experience in 2023?

Beyond the informational value, the “page experience” of a mobile or desktop website is measured by a collection of signals that capture how people feel when navigating the site. For ex.....

Bard: How Google’s New Conversational AI Project Plans On Changing the Game

  In a long-awaited release, Google’s AI Bard has arrived. It was already known that Google was developing an artificially intelligent version of its popular “Apprentice” fea.....

How to create helpful, reliable, and people-first content according to Google’s August 2022 Content Update

Google’s automatic ranking techniques are geared toward returning relevant, high-quality results in Searches with users in mind rather than search engine optimisation. Evaluate your writing t.....

From Discounts to Delight: How to Win Customers with Effective Marketing

Welcome to this blog on how to win customers with effective digital marketing strategies. Businesses must go beyond traditional advertising methods to capture their target audience’s attentio.....

All You Need To Know About Google’s New Experience Algorithm Update

The Quality Rater Guidelines have been updated by Google recently. The “E” in “E-A-T” stands for “Experience.” Google’s evaluation of whether or not their search ranking techniques deliver helpful,.....

How To Scale Your Content Production

Summary The key to successful content marketing is consistent, high-quality content creation. Lack of expertise in the topic being written about is a typical issue among authors. It’s challen.....

B2B lead generation through digital marketing

Content marketing strategy is one of the most potent yet cost-effective means of B2B lead generation. Since customers place a high value on businesses that serve as educational resources and indust.....

Visual Content Marketing: The Future of Digital Content Creation

Summary: Written content is undoubtedly a huge part of any B2B marketing strategy, a guaranteed means of reaching a wide audience. But here’s the deal. Around 7.5 million blogs are published .....

What Affects Your SEO Score And How Can You Improve It In 3 Steps

Summary: When a user searches for a keyword relevant to your website, your website must be accessible and optimised. But how do you do that? And how do you know if you’re doing it right? This is wh.....