Ananya somvanshi
Last updated on30 Dec 2024
Why Branded Search Volume Is the Leading Indicator Nobody Is Reporting On
92% of marketers plan to optimise for AI search. Only 40.6% currently do (Omnibound, 2026). Somewhere inside that gap sits a metric most teams already have access to and almost never open: branded .....
Achieving Accurate Analytics Data: Filtering Out Internal Traffic in Google Analytics
Google Analytics is a powerful tool for digital marketers to track website traffic and user behaviour and gather insights to improve website performance. However, it is crucial to filter out intern.....
The Basics of Running a Successful App Download Campaign
The mobile app industry is thriving, thanks to 2.7 billion smartphone users all over the world. Whether it’s ordering food, making payments, finding a job, or dating, you have an app for everything.....