Sep 11, 2020
Google regularly updates its search results algorithm to ensure increased accuracy of the results. On a similar note, on May 4th of this year, Goog...
Oct 26, 2012
by Alok Singh
Facebook has over 1 billion active users. The Facebook ad platform provides a way of advertising to these highly engaged users. It offers various targeting and associative options. An advertiser can select their target audience on the basis of:
Apart from filtering the audience, there are quite a few other things which need to be looked at to get the lowest possible cost of fan acquisition.
Each one of the factors above has an impact on the cost of a fan being created.
Recently, envigo was selected as the social media advertising partner for various social media campaigns associated with the launch of ITC Grand Chola.
The Facebook advertising services started with a high fan cost. However, over the course of the campaign, the fan cost was reduced by over 75%. envigo's social media and paid advertising teams worked in close coordination to accomplish these results. From the above mentioned steps, number 7 was used the most.
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Aug 24, 2020
A podcast, a portmanteau of the words “iPod” and “broadcast”, is essentially a pre-recorded or a live streamed audio broadcast.